General information

Job Name
Marketing Officer – Communication focused
Ref #
232
Date
23/04/2024
Department
Marketing
Employment Type
Full Time
Location
Chai Wan

Description & Requirements

Job Description
Above-the-line advertising
- Assist and work closely with the manager to manage the media plan
- To work closely with vendors, not limited to copywriter, graphic designer and photographer, to develop the content, that are engaging and addressing our business needs
- Assist on the content, structure, customer experience in our owned media, which include website, social media and direct communication (eg EDM and DM)
- Update and maintain the brand website content
- To prepare promotion materials for advertising, including but not limited to online ads, print ad and flyers
- To consistently review and evaluate the media performance, so as to further increase the media efficiency

 Below-the-line advertising
- Work with copywriter to develop direct marketing content such as DM, eDM, SMS
- Work closely with CRM team to develop the communication content for customer loyalty program
- Monitor the performance of each campaign and work closely with CRM team to identify target customer attribute and behavior

Instore Communication
-To work closely with Sales & Operation team on all in-store communications, include but not limited to POSM, printed collaterals, digital tools
Job Requirements
- University graduate in Marketing & Communication, PR & Advertising or any relevant curriculum
- At least 2 years (for Officer) / 5 years (for Senior Officer) solid work experience in marketing communication, ideally with strong digital and social media experience
- Experience in automobile industry will be an advantage but NOT a must
- Good command in English and Chinese
- Self-motivated, creative thinking, detail-oriented and organized
- Strong logical thinking, and good in communications with all parties that are precise
- Good team player and eager to learn new things
- Able to work under pressure and quick turn around time
Qualification
Bachelors
Years of Relevant Experience
2

Competitive remuneration package including 5-day work week will be offered to the right candidates. Interested parties please click the below "Apply Now" button.


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Zung Fu is an equal opportunity employer. We are committed to creating a diverse and inclusive environment and do not discriminate on the grounds of sex, race, disability, family status, sexual orientation or any other legally protected factors.


Zung Fu is also dedicated to treat each other fairly, impartially and with respect at all times.


Please let us know if you need a special accommodation or disability support service arrangement during the recruitment process at any time.

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